![]() ![]() ![]() Yet, while marketing dollars cleverly spent are key to ‘largest possible audience’ part of the equation, keeping your players for as long as possible - commonly known as LiveOps - is where the best developers shine.Īnd that’s the point of our Live and Kicking series, in which companies share (some of) their secrets when it comes to engaging and retaining their player base. Success in the competitive world of mobile games is hard. ![]() Success in the competitive world of mobile games is simple.įind the largest possible audience for your game and then keep them playing for as long as possible.
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